1. Dress Professionally (But Stay True to Your Industry)

Your outfit should reflect the level of professionalism expected in your industry. A corporate lawyer might wear a tailored suit, while someone in the creative field might opt for something less formal but still polished. Solid colors or subtle patterns work best—avoid anything too busy or distracting.

2. Choose Flattering Colors

Select colors that complement your skin tone and don’t blend into the background. Jewel tones like navy, emerald green, or burgundy tend to work well for most people. Avoid stark whites and neon colors, as they can wash you out or appear overly harsh in photos.

3. Keep Hair Neat and Natural

Your hairstyle should reflect how you typically present yourself in professional settings. Avoid overly elaborate styles—neat and tidy is key. If you plan to get a haircut or color, schedule it a week or two in advance so it looks fresh but natural.

4. Subtle, Professional Makeup

For those who wear makeup, stick to a natural look that enhances your features without being overpowering. A light foundation, mascara, and neutral lipstick can make a big difference in creating a polished appearance. Avoid heavy contouring or bold colors, as they can appear overly dramatic in photos.

5. Focus on Expression

The best LinkedIn headshots strike a balance between approachability and confidence. Aim for a subtle smile—one that conveys warmth without being too casual. Practice in front of a mirror to find your best expression, and think about something positive to help you feel relaxed during the shoot.

6. Consider Background and Lighting

A clean, uncluttered background is ideal for LinkedIn headshots. Neutral tones like white, gray, or soft blues work well, as they won’t distract from your face. Professional lighting is essential to avoid harsh shadows or uneven skin tones. This is why hiring a photographer with a studio or portable lighting setup is worth it!

7. Wear Accessories Sparingly

If you wear accessories, keep them simple and understated. A classic watch, small earrings, or a subtle necklace can add a nice touch without overpowering the photo. Avoid anything too flashy or trendy that might detract from your professional image.

8. Posture and Body Language

Good posture exudes confidence. Sit or stand up straight, and slightly angle your shoulders to create depth in the photo. Avoid crossing your arms, as it can make you appear closed off. Instead, keep your hands relaxed and out of view.

9. Don’t Forget Grooming

Before your session, double-check that your grooming is on point. This includes tidying up facial hair, ensuring your nails are clean, and making sure there’s no lint or wrinkles on your clothing. Small details matter and will be noticeable in high-quality images.

10. Work With a Professional Photographer

While smartphone cameras have come a long way, there’s no substitute for working with a professional who understands lighting, posing, and composition. A professional photographer will guide you through the process to ensure you look your absolute best and end up with a polished, high-quality image that makes a lasting impression.

Final Thoughts

Your LinkedIn headshot is more than just a photo—it’s a representation of your personal brand. By following these tips and working with a skilled photographer, you’ll be well on your way to creating a headshot that stands out in a competitive professional landscape. If you’re in Toronto and ready to take your LinkedIn profile to the next level, I’d love to help! Let’s create a headshot that truly captures your professional story.

Ready to book? Contact me today to schedule your session!